JOSEPH P. SERPENTE
Mr. Serpente, for more than 25 years, has assisted clients* ranging from start-up firms to Fortune 500 corporations as the President of a highly-successful advertising, marketing and public relations agency. With a history of managing over 5,000 advertising, franchising and marketing projects in virtually every product and service industry, he offers a wealth of proven marketing communications experience. As one client quoted "We get more in one meeting with Joe than months with others we previously worked with. He's a fountain of sound creative ideas and experience".

SOL FAER
Mr. Faer, Executive V.P. has operated successful franchising organizations since 1956. His credits include the complete strategies, packaging and launches for scores of successful franchises in fast food, automotive, and other product- and service-oriented areas. One client* wrote of Mr. Faer: “In the franchise industry, the Faer name has become synonymous with extremely well written and executed franchise programs. For those accepted... success seems almost assured.”

*Company names and case histories upon request.